Brand Protection Strategy Summit (October 2017)

Description:

The 2017 Brand Protection Strategy Summit will focus on: E-Commerce: What challenges and opportunities does E-commerce pose?; Partnerships: How can partnerships promote brand integrity?: and ROI: How can we measure the value of brand protection programs?  The summit provides a forum to facilitate open, collaborative and attendee-led conversations on brand protection with brand owners, law enforcement, government, and academia. Also, the A-CAPP research lab will showcase some of the Center's ongoing projects and student interns.

Dates:

October 3 - 4, 2017.  The Annual Reception will be held on October 3 from 6 p.m. to 9:30pm at the R.E. Olds Transportation Museum. This museum showcases Lansing, Michigan's rich transportation history with more than 60 vehicles from 1886-2003.

Location:

Lansing Center, 333 E. Michigan Avenue, Lansing, MI

Audience:

Brand owners, academics, law enforcement, government officials

For more information:

See related programs in these topics: