Technology & Communications
Number of Programs: 2
Tuesday, August 1, 2017. (The Summer Journalism Workshop runs from July 30 - August 3, 2017)
Campus of Michigan State University, East Lansing, MI, 48824
MIPA welcomes advisers to join their students for Adviser Day on Tuesday during the week of the MIPA Summer Journalism Workshop. Check the link below for more information.
This course meets twice on campus in East Lansing, MI, with the remainder of the program online. Private New Media Training for businesses is also available.
This course is a new wave in education in which the student or small business team is fully engaged and learning through guided experience. After participants leave the New Media Driver's License® Seminars, they will have a strong, professional and optimized online presence. The participant will use digital marketing, develop content for blogs, write digital public relations (PR), master social media sites like Facebook, Linkedin, Twitter and YouTube, build community with customers, practice search engine optimization and search engine marketing, and understand how Google and Yahoo! search rankings impact the business bottom line.