Strategic Planning: A Process-Based Competition (May 2019)


By linking strategy and process, companies can convert operational process excellence into distinct strategic advantages that yield a lasting competitive edge. In this seminar, participants will learn:

  • How to quantify the two-way relationship between strategy and process performance
  • Utilize Process Positioning and Blue Ocean techniques to identify process-driven opportunities
  • Capitalize on process innovation and improvement successes to create a competitive advantage
  • Create a strategic plan that leverages unique process capabilities (or core competencies) to successfully position your company in the market
  • How to align measurement systems to support strategic, cross-functional process performance
  • How to dramatically improve all measures of organizational success


May 8, 2019.  9:00 am - 4:30 pm


James B. Henry Center for Executive Development, 3535 Forest Rd, Lansing, MI 48910


You will benefit most from this program if you are a:

  • Leader or key member of a Strategic Planning Team
  • Process Owner or Manager
  • Leader who needs to connect day-to-day operations with strategy
  • President, Vice President, COO or senior executive
  • Director of Process Improvement or Re-engineering
  • Manager who is actively involved in your organization’s process management and/or strategic planning efforts

For more information:

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