Transforming the Customer Experience: Building Lifelong Customer Relationships through Innovation (May 2018)


Transformative customer experience programs go far beyond automating for cost reduction and reinventing processes for improved customer satisfaction.  They are the intersection of strategic marketing, out-of-the-box thinking and operational innovation. This two day program will help your organization bring together innovators, process owners and technology experts to transform the customer experience and generate dramatic growth.


May 22 - 23, 2018.  8:30 am - 5:00 pm


The James B. Henry Center for Executive Development, 3535 Forest Rd, Lansing, Michigan, 48910


Participants should include Service/Product Line Leaders, Business Analysis Managers, Marketing Leaders, Brand Managers, Information Technology Leaders, Business Process Owners, Customer Service Leaders, Customer Relationship Managers, Supply Chain or IT Process Transformation Team Members.

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